Our Vision and Mission

TRAID’s Vision

A world in which the clothes we produce, consume and wear do not harm people or planet.

TRAID’s Mission

TRAID tackles the negative social and environmental impacts of producing, consuming and wasting clothes by: –

• Increasing our use of second-hand clothes
• Providing people with reuse services to stop wearable clothes being thrown into the waste stream or left unused
• Putting wearable clothes back into use in our charity shops
• Running education programmes and campaigns to raise awareness of the socio-environmental impacts of clothes and to persuade and inspire people, businesses and policy makers to take action to keep clothes in use for longer. This includes wearing more second-hand rather than new, passing on unworn clothes for someone else to use, buying less, buying better quality, caring for and repairing clothes
• Funding, supporting and promoting global projects to establish more sustainable production and safer fairer conditions for people working in the supply chains making our clothes – from supporting organic cotton production to stopping child and bonded labour

This work, in close collaboration with our UK and global partners, is striving to: –

• Reduce consumption
• Reduce the overuse of increasingly scarce natural resources
• Reduce waste and carbon emissions
• Extend the life cycle of wearable clothes
• Source clothes in more socially beneficial ways
• Support and champion the creation of a safe, fair and more sustainable clothing industry