In 2012, TRAID embarked on an in-depth project at The Zone, a youth club run by Islington Council. We worked with 9 – 19 year olds to investigate where our clothes come from and the impacts they have on the environment and climate change.
TRAID challenged young people’s perceptions of second hand clothes, by taking them to buy a piece in our flagship Camden store where they discovered that TRAID charity shops are stocked with lots of desirable designer and brand names. By the end of the project which ran for three months, the group had sustainably designed and made garments from clothes waste and show cased their pieces at St Pancras Station, London in a fashion show.
In 2013, TRAID is continuing this work running ‘Re-sewn at the Zone’ throughout the summer holidays for young people to learn how to extend the life of their clothes by sewing and customisation.