It’s hard to believe it’s 10 years since TRAID launched with a mission to fight global poverty through its clothes reuse and recycling activities in the UK. TRAID began with a small network of clothes recycling banks, five shops and a cunning plan to inject a much needed dose of desirability into second hand retail. TRAID’s attractive branding, quirky shops stocking only the best recycled clothing and the emphasis on every garments eco credentials has helped to change the face of charity shops forever. Today, ethical fashion is firmly on the map and TRAID’s latest retail adventure will see a new flagship store opening in the heart of Camden. As well as diverting waste from landfill, clothes reuse means TRAID raise funds in support of remarkable international development projects to fight global poverty. Benin, Malawi, Delhi, Angola, Brazil, Madagascar and Uganda are just some of the countries where TRAID’s contribution has transformed the lives and livelihoods of people living in some of the poorest regions in the world. In 2009, TRAID is delighted to announce it is committing half a million pounds to support development projects around the world. A fantastic achievement that would not be possible without the support of everyone recycling and shopping with TRAID. Thank you.